I think it’s the word ‘yogurt’ that made the recent Pepsi White story on FoodBev.com such a popular piece. A brand known for its fizz rather than its dairy content is sure to pique people’s curiosity across the web.
I found it on a Japanese news site and thought it was intriguing enough to interest FoodBev.com users.
If you’re based in far-flung places such as Japan, please drop me a line if you see something new in your local supermarket. It could be the next big thing!