Talking to Jim Cregan, Jimmy’s Iced Coffee

I first met Jim Cregan at Bath Coffee Festival 2011 in a large marquee on what’s affectionately known as ‘The Rec’.

He’s the founder and director of Jimmy’s Iced Coffee, which was launched in April this year at Selfridges in London.

Despite our hectic work schedules, we managed to have a Skype chat today and talked about the development of the brand, the hard work that’s going into the marketing strategy and the need for new distribution.

You can hear the full audio/podcast interview by clicking the link below. We’re also on iTunes.

The launch and development of Jimmy’s Iced Coffee